Healthcare · Identity & design
Clínica Vigar.
A calm, consistent identity communicating a personal and professional approach to healthcare.
- Sector
- Healthcare · Physiotherapy and yoga
- Scope of work
- Corporate identity, graphic materials and advertising
- Project
- 05 / 18
01 / Context
Every project starts with understanding the business.
Clínica Vigar takes a personal, trust-based approach to care. In healthcare, visual communication needs to be clear and recognisable at every touchpoint. The project materials present a clinic associated with physiotherapy and yoga, using a considered visual language with a professional tone.
The work
The work includes corporate identity design, supporting graphic pieces and advertising materials. A shared system of symbol, typography and colour gives the brand continuity across different applications. The gallery shows the identity in the logo, clinic entrance and communication pieces. The palette combines greens, warm tones and grey for a calm visual language.
Project tools
- Adobe Illustrator
- Adobe Photoshop
02 / In detail
A closer look.
Explore the work. Each image can be opened at a larger size.
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