Choosing a web design agency should start with the problem your business needs to solve. A broad agency proposal and a small fixed package may cover entirely different work. Price only becomes useful once the scope is clear. Prepare a short description of your customers, what they need to do on the site and which materials you already have. See the scope of our Web design service.
Compare a specific scope, not a package name
Ask which pages, languages and functions are included. A contact form is not an appointment system; a product gallery is not an online checkout. Identify who supplies copy, photographs and translations, how revisions work and which decisions must be approved before development starts.
For example, a law firm website needs distinct practice information, while an academy website needs a way to explain courses and keep dates current. Similar page counts do not necessarily mean similar work.
Look for relevant work and clear credits
A portfolio should let you distinguish design, development and collaboration. The Humad website documents a development contribution, whereas Hyde Fast London combines website work with a print and digital lookbook. These are different briefs, not interchangeable examples of a standard package.
Ask how your content would be organised and what would make the mobile version usable. Screenshots can demonstrate layout decisions, but they do not prove sales growth. A responsible proposal separates delivered work from business results that have not been measured.
Plan the whole bilingual journey
If you serve English-speaking residents and Spanish customers, list the content needed in each language. Include navigation, forms, validation messages and any external booking or payment tools. Decide who reviews specialist wording and who updates both versions when information changes. The guide to websites for foreign-owned businesses covers these scope decisions.
Check ownership, handover and recurring costs
Clarify who controls the domain and hosting, which accounts are handed over and what you can edit. If the website is being replaced, ask how existing URLs and enquiries will be preserved. Separate development fees from hosting, licences, maintenance and advertising spend.
For a personal training business, online session sales or subscriptions add operational questions about bookings and cancellations. Those need to be agreed rather than assumed to come with an informational website.
What to ask before accepting a proposal
- What is included, excluded and dependent on material I supply?
- How will we review the design and approve changes?
- Which launch checks and editing guidance are covered?
- Who handles maintenance, renewals and access after handover?
- What happens if a requested function changes the scope?
At Málaga en Línea, these decisions form part of the proposal and its service price references. The aim is an understandable scope that fits the business, not a price detached from the work.
